Every defining moment has a leading role.
Private executive coaching and advisory for leaders in defining moments. Whether you are stepping into a larger role, navigating a pivotal transition, or preparing to influence the people who matter, Madeline helps you define what’s next, craft the story and the strategy that take you there, and command the presence that makes people believe it.

- Amazon
- Meta
- Intel
- Deloitte
- KPMG
- AT&T
- Mary Kay Global
- UN Women
It all begins with a story.
The most important story is the story you tell yourself.
It all starts there. That internal narrative shapes how you walk into a room, make a decision, field a hard question, ask others to follow your lead. And before anyone can believe in where you’re going, you have to be able to describe it. You cannot become what you cannot articulate.
Once the story inside matches the story you tell, people feel it. They believe it. That magic is authenticity, and it sets everything else in motion.
You hold the pen on your life. Write accordingly.
In an age of artificial intelligence, humanity is the differentiator.
Even if machines can write the words, they cannot make people believe them. That’s where you, in all your human uniqueness, shine. People trust people. People follow people. People hire people. That is where Madeline works: where communication becomes connection, and a message becomes belief.
AI runs on language. So do leaders.
The Human Intelligence
Framework™
Madeline’s signature methodology, the Human Intelligence Framework™, brings it all together. Through personalized coaching, it identifies your strengths, clarifies your goals, and charts a clear path to achieve them, aligning the story you tell yourself with the story the world hears.
The work powers your potential with strategy and unwavering belief in you.
Bespoke by design.
Individual Coaching & Advisory
i.A private, one-to-one partnership for executives, founders, and creatives at an inflection point. Sharpen how you communicate, elevate how you show up, and prepare for the moments that will define you, with a trusted advisor in your corner.
Corporate & Event Advisory
ii.Counsel for leadership teams and the stages that matter most. From executive messaging to keynote and fireside preparation, Madeline readies executives to step into the spotlight and own it.
Keynotes & Speaking
iii.Madeline takes the stage herself, bringing the ideas behind the Human Intelligence Framework™ to leadership offsites, conferences, and summits. Engaging, interactive talks on storytelling, presence, leadership, and connecting with the people who will unlock your success.
Trained on the stage.
Proven in the C-suite.
Madeline Littrell Coyle’s client portfolio reads more like a very interesting dinner party: top technology and business leaders, artists and creatives, a professor, an Academy Award winner, and a Broadway star. Because an audience is an audience. And passionate people are her kind of people.
Before launching her practice, Madeline spent two decades leading teams at some of the world’s most recognized public and private companies. Most recently, as Global Head of CEO & Executive Communications at Intel, she stood at the right hand of four CEOs and the executive team through one of the most dramatic corporate turnarounds in American history, just as AI took center stage. She helped shape the AI narrative in America and around the world, collaborated with some of the greatest minds in technology, and worked directly with two presidential administrations on policy that will define American business for generations, including the CHIPS Act.
At AT&T, she led crisis communications through its landmark Department of Justice battle over the Time Warner acquisition, and served as the company’s spokesperson across more than 600 media crises. She won an Emmy as an anchor and storyteller, and her campaigns have earned some of the most prestigious honors in the industry, including ten Cannes Lions and the most coveted of them all, the Grand Prix.
Madeline grew up performing, so she learned from a young age the power of connecting with an audience: how to read a room, hold attention, and make a story land. That instinct now drives her private practice. A lifelong learner, Madeline holds a master’s degree from Harvard University and a bachelor’s from USC. She lives in Dallas with her husband, daughter, and Shetland sheepdog, Tennessee Rose.
Your next chapter begins here.
The practice accepts a limited number of private engagements each season.
Request a private consultation